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Welcome to Haywire

Haywire Launches South Florida-focused Digital Platform with Spotlight on Local Artistry and Culture.

Art
Art
Welcome to Haywire
Helen Barreto Young

Helen Barreto Young

Date
March 4, 2024
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The Haywire is a newsletter and digital platform hosted & produced by Ellie Hayworth, founder of the South Florida-based PR and communications consultancy Hayworth, as a platform to connect with movers and shakers in the art, design, and culture sectors to explore how they have come to sustain their lives through artistry.

Through Haywire’s holistic definitions of art, the podcast will explore inspiring stories from a broad scope of experts in the field of art, gastronomy, lifestyle, fashion, design, automotive, civic engagement, urban planning, conservation, architecture, and media, among others. Art needn’t be defined by media. Art is a through-line to life.  

Originally founded as a podcast, the early episodes of The Haywire follow the loose theme of art and artistry by interviewing professionals making a name for themselves in their respective fields. As the Haywire has expended its scope to include a monthly newsletter and digital magazine, it will pursue artists and professionals local to South Florida and the founder’s home base in South Florida, with a focus on Hayworth's hometown of Miami and new home in Palm Beach.

The Haywire will publish monthly newsletters, along with exclusive editorial content and culture news on their social media: @thehaywire.co.

About the Host

Ellie Hayworth is a passionate supporter of and advocate for artistic voices. Born to a Cuban American family in Miami, she is driven by an intellectual curiosity and entrepreneurial yearning that drew her to NYC to embark on a 10-year career in public relations and marketing with a specialization in fine art.

Ellie Hayworth

In 2018, she founded Hayworth, an art consultancy committed to promoting intrepid ideas at the intersection of art and design based between Miami and New York. Ellie works with a nexus of cross-disciplinary artists, designers, and creators in the capacity of artist management, exhibition production, nomadic curatorial initiatives, communications, public relations, and cultural programming.

Throughout her career Ellie has mounted exhibitions for such artists at jewelry designer Rachel Bu who debuted wearable sculptures in September 2023 at Powerhouse Arts in Brooklyn, NY. She’s mounted site-specific installations for artist Suzy Kellems Dominik at Ludlow House New York, with Chashama in the Brooklyn BridgePark, and at the Nautilus Hotel on South Beach. Ellie curated a booth and Special Project in the 10th Edition of the UNTITLED Art Fair in Miami Beach in2021 as an exhibitor in the Nest section, showcasing new works by artists Suzy Kellems Dominik, Lans King, Cassandra Zampini, and designers Atelier Caracas for Studio Boheme. Ellie also contributes time to the Young Collectors Council with ICA Miami and the Miami-based art-and-tech nonprofit, Code/Art. She co-hosted a series of arts professional practice interviews on IGTV and YouTube with Art Frankly and regularly moderates panels across topics pertaining to art & culture.

Ellie earned a Bachelor of Arts at Vanderbilt University and a Master of Arts in ArtBusiness from Sotheby’s Institute of Art in New York City. Born and raised inMiami, Florida, Ellie is fluent in Spanish and thus demonstrates a passion for international contemporary culture influenced largely by her own Cuban American heritage. A burgeoning art collector, Ellie contributes a profound passion for the evolving mechanics of the art and design market and for the connoisseurship that sustains it.  

Her art collection has been featured in Artnet News, Il Ore 24, and her work with Hayworth has been published in Miami Magazine, and Cultured.  

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